PRSA officially unveiled its new Web site , which has been eagerly anticipated for more than a year now. Redesigned with the help of extensive member input, the new site is clean, modern and presents information in fresh and easily accessible ways. Its a welcome change from the previous PRSA site.
What benefits does the redesign offer you? First, the new site architecture makes it easier to find news, information and learning resources, as well as other PRSA members. Updated navigation categories and submenus are now more logical, context-specific and interconnected; for example, integrated together are three previously distinct member directories, so it will be quicker and easier to find someone — or be found.
Another important benefit is the new site’s advanced search technology. Searches are now powered by a customized Google Search Appliance, which enhances filtering within search results to return the most relevant resources from across the entire site.
Also built is new customization options into the site, replacing the “MemberNet” section with an exciting new member area called “MyPRSA.” In addition to delivering proprietary content, MyPRSA allows members to create and manage their own user profiles, set up contact lists and indicate preferences that will be used to deliver news and information that appeals to their individual expertise and interests. MyPRSA also can be used to keep you up-to-date on your event registrations and membership status.
Any further thoughts or suggestions that you may have, you may offer your feedback by completing the online survey, or by sending your comments to webredesign@prsa.org.
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